Strategic Market Research & Business Developer

About us

KEYENCE is a multinational Japanese company specialized in high technology products such as sensors, microscopes, laser markers and vision measurement systems. We are a global leader in automation industry responsible for delivering high-precision and innovative products to companies worldwide. We have been ranked on Forbes 100 list as one of the ‘Most Innovative Companies’ 8 years in a row. Join us!

Position Summary

We are seeking a strategic, analytical, and results-driven Market Research & Business Development Analyst to join our team. In this dual-focused role, you will play a key part in guiding business growth by conducting in-depth market research across multiple regions and identifying new opportunities for expansion.


You will be responsible for gathering and analyzing market intelligence, industry dynamics, and customer trends to support strategic decision-making. Your findings will directly inform business development initiatives, helping shape go-to-market strategies, partnerships, and product positioning.

What will be your key responsibilities?

  • Conduct in-depth market research across various countries to evaluate business opportunities (potential new customers and sales). 
  • Analyze and synthesize data from various sources (public databases, industry reports, internal data, etc.) to produce clear, insightful findings.
  • Create detailed reports and visual presentations that effectively communicate research outcomes to different stakeholders.
  • Present findings to managers and decision-makers, providing recommendations and answering follow-up questions. 
  • Perform ad hoc research tasks as requested by leadership or other departments.
  • Continuously improve research methodologies, tools, and processes to enhance efficiency and insight quality. 

What do we require?

  • Bachelor's or master's degree in business, economics, market research or a related field.
  • Fluency in English.
  • Proven experience in market research, business intelligence, or strategic analysis - preferably in a multinational or corporate setting.
  • Strong analytical skills with the ability to interpret complex data and trends, and communicate findings clearly to different stakeholders.
  • Proficiency in data visualization tools (e.g., Power BI, Tableau) and Microsoft Office Suite (especially Excel and PowerPoint).
  • Ability to work independently, manage multiple projects, and meet deadlines.

What do we offer?

  • Competitive Salary and bonus system
  • Hybrid working (3 Office 2 WFH days)
  • Clear career path and “promoting from within” culture
  • Hospitalization, Group Insurance, Meal vouchers & Eco-cheques 
  • Public Transportation Reimbursement
  • Paid overtime 
  • International environment, open communication and continuous learning


Boston Consulting Group's Value Creators Rankings
Top 50 2014-2022  #49 in 2022
Top 50 for 9 consecutive years

KEYENCE - KEY of SCIENCE

Interested or do you have questions? Apply in the website or e-mail us at: career@keyence.eu

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Kristin Boeck

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